We continue to move forward with RootRural!
The workshop held on April 20th, “How do I make it happen? Building a differentiated value proposition,” once again brought together people eager to promote projects in rural areas.
Fifteen people participated, combining online and in-person formats, and with a very positive finding: most attended again after the first workshop, demonstrating the interest and usefulness of this training process.
The session was highly interactive, with practical exercises and sharing sessions that are beginning to generate something very valuable: connections, shared learning, and potential collaborations between projects.
🚀 During the workshop we worked on:
✔ Value proposition
✔ Customer understanding
✔ Innovation and differentiation
This has allowed participants to further develop their ideas, better identify their differentiating factors, and focus their projects with greater clarity.
A group with great potential is gradually taking shape, where not only is learning happening, but synergies and new opportunities are also being generated in the region.
If you’d like to participate, don’t miss the next workshop on May 11th.
[PARTICIPATE IN ROOT RURAL HERE]

Roots and Horizons: Cultivating a Culture of Opportunities in the Territory
Funded by: Erasmus+ (2025-1-ES01-KA210-ADU-000353379)
The “ROOT RURAL” project is co-funded by the European Union. The views and opinions expressed in this publication are those of the authors, Asociación Tierras Sorianas del Cid and Rural Move, and do not necessarily reflect those of the European Union or the Spanish Service for the Internationalization of Education (SEPIE). Neither the European Union nor the SEPIE National Agency can be held responsible for them.




